Design Thinking Workshop III
Every Design Thinking Workshop I conduct is a learning experience for me too. This team begun defining their Problems and Goals at 3 pm....
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subodhsubsay
Feb 19, 20212 min read
Are you really checking with your Customers?
Nigel Newton carried home a manuscript that was already rejected by eight publishers. He had no hopes for it. In fact, Newton had no...
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subodhsubsay
Feb 17, 20212 min read
Trends to watch out in 2021 for SMEs
The SME Segment has been severely impacted because of the pandemic. Yet, I know of many enterprises that have not only survived the storm...
26 views0 comments
subodhsubsay
Feb 16, 20212 min read
Data vs. Process
We usually book our hotels on yatra.com, makemytrip.com, expedia.com, or some such site. However, we go on tripadvisor.com to record our...
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subodhsubsay
Feb 14, 20212 min read
Are you really involved?
The other day I was sitting in a client meeting. They were discussing reasons for missing an opportunity. The discussion started with how...
34 views0 comments
subodhsubsay
Feb 12, 20212 min read
Sales-After-Sales
Companies spend a fortune to get customers, and a few of them deliver on all the promises made during the purchase stage. Others do not...
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subodhsubsay
Feb 11, 20212 min read
Design Thinking - Solve Business Problems
Before the pandemic, very few people had heard about Zoom. When people started using it, they reported that it was buggy software. There...
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subodhsubsay
Feb 10, 20212 min read
Is the Chain Broken?
Last Sunday, we had a session about markets post the union budget. Mr.Chandrashekhar Tilak was the speaker. During the talk, he made an...
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subodhsubsay
Feb 2, 20211 min read
Count Stories, Stories Count
There are two books about how to design messages that stick in our minds and how they become viral. First is Made to Stick by Dan and...
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subodhsubsay
Feb 1, 20212 min read
Big Small Metrics
The success of a business depends on managing a few critical aspects. A lot of information is available on selecting the appropriate KPIs...
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subodhsubsay
Feb 1, 20212 min read
The Devil is in the Details
I commute on Mumbai-Goa Highway every single day. I have been doing that for more than 20 years now. In all these years, I refuel only at...
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subodhsubsay
Feb 1, 20213 min read
Never Stifle the Voice of Dreamers
Two decades back, we bought a piece of farmland. We are complete novices in agriculture. Therefore, we simply did what others around us...
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subodhsubsay
Feb 1, 20212 min read
Love thy Competitors
Some companies are obsessed with their competitors. They try to figure out every move made by them. They develop a counter for it. In...
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subodhsubsay
Feb 1, 20212 min read
Cherry Toppings
A couple of years back, we three friends planned to visit Girnar. On the spur of the moment, we made the bookings. There were no...
2 views0 comments
subodhsubsay
Feb 1, 20212 min read
Bottoms Up
Conventional sales strategy suggests that we should always call higher up in the organization. The rationale is that the decision-makers...
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subodhsubsay
Feb 1, 20212 min read
Financial Diet
A couple of years back, I was stepping out of our home for a stroll. At the door, my wife asked me whether I could get some provisions....
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subodhsubsay
Feb 1, 20212 min read
Clerk Volunteer
Back in 1994, I started my first company. The automated, electronic reminders did not exist then. I, therefore, started using notebooks...
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subodhsubsay
Feb 1, 20212 min read
Best isn't Enough
“Watch your thoughts, they become your words; watch your words, they become your actions; watch your actions, they become your habits;...
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subodhsubsay
Feb 1, 20212 min read
Lifetime Engagement
My son completed his graduation, opted out of a job, and deferred his post-graduation plan. Instead, he decided to go on his own. He got...
2 views0 comments
subodhsubsay
Feb 1, 20212 min read
Out of the Way
We were exploring a tie-up with radiologists in Nalasopara. This couple was reluctant and did not even answer our calls. So, a day before...
2 views0 comments
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